By Sarah Macklin 
It turns out happiness might just be closer to home than you think. The latest Happy at Home Index 2025 from Rightmove has revealed which towns and cities across Great Britain make residents feel the most content, and two of them are right here in the North West.
Topping the list overall is Skipton in North Yorkshire, with its picturesque market town charm, access to the Dales, and welcoming community spirit (Bolton Abbey in Skipton is pictured above).
But the North West isn’t far behind, and Altrincham and Macclesfield have secured spots in the top 10 happiest places to live, proving there’s plenty of joy to be found closer to Manchester and Cheshire.
| Rank | Place | Region | Average Asking Price | Average Asking Rent (per calendar month) |
|---|---|---|---|---|
| 1 | Skipton | Yorkshire and the Humber | £326,093 | £1,038 |
| 2 | Richmond upon Thames | Greater London | £942,522 | £3,189 |
| 3 | Camden | Greater London | £1,036,768 | £3,523 |
| 4 | Harrogate | Yorkshire and the Humber | £394,355 | £1,535 |
| 5 | Woodbridge | East of England | £462,734 | £1,309 |
| 6 | Altrincham | North West | £643,244 | £2,968 |
| 7 | Macclesfield | North West | £344,807 | £1,407 |
| 8 | Stirling | Scotland | £226,547 | £1,208 |
| 9 | Cirencester | South West | £472,990 | £1,975 |
| 10 | Hexham | North East | £331,198 | £967 |
What makes a place truly happy?
The study, now in its 14th year, surveyed thousands of residents across more than 200 locations to understand what makes a home feel like…well, home.
Simple things make a huge difference, from the friendliness of neighbours and safety of the area to access to green spaces and essential services.
Patrick McCutcheon, Head of Residential at Dacre Son & Hartley in Yorkshire, praised Skipton for its combination of “community, countryside and communication,” adding that the town offers:
“…a highly desirable living environment with immediate access to The Dales and a beautiful setting amidst some of the region’s finest countryside, and only a little more than an hour from The Lake District.”
Feeling part of a community, having access to nature, and living somewhere convenient all play a part in how happy we feel where we live. Riverside walks, woodland trails, and even vibrant high streets can make day-to-day life more enjoyable.
What makes Altrincham a happy place to live?
Altrincham, which ranks sixth in the Happy at Home Index, has long been celebrated as one of Greater Manchester’s most desirable towns. Residents love the balance it offers between village-like charm and city accessibility.
The town is famed for its historic market, boutique shops, and a thriving food scene that has transformed the area into a hub for independent cafes, restaurants, and weekend markets. Green spaces such as Stamford Park, Dunham Massey (pictured above), and nearby open countryside offer plenty of opportunities for outdoor recreation, while excellent schools and easy transport links to Manchester and beyond make it ideal for families and commuters alike.
Its combination of vibrant local culture, community spirit, and convenience explains why so many Altrincham residents report high levels of satisfaction.
What makes Macclesfield a happy place to live?
Macclesfield, ranking seventh, is another North West gem that has captured the hearts of its residents. Nestled at the edge of the Peak District, it offers easy access to some of the region’s most stunning natural landscapes, from rolling hills to riverside trails.
The town itself has a rich history, with historic buildings, local markets, and a lively arts and culture scene. Residents particularly value the sense of community here. Friendly neighbours, local events, and a welcoming atmosphere all contribute to feelings of belonging.
Practical factors like local schools, healthcare services, and transport links to Manchester make Macclesfield an ideal mix of convenience and countryside charm.
What are the other top contenders?
London also made an appearance in the top three, with Richmond-upon-Thames and Camden earning praise for their green spaces, vibrant high streets, and strong sense of connection.
As Amy Reynolds, Head of Sales at Antony Roberts in Richmond, said:
“Richmond has a rare ability to feel both vibrant and calming at the same time… there’s a strong sense of connection here too; people don’t just live in Richmond, they participate in it.”
Meanwhile, Stirling topped the Scottish charts, and Anglesey led the way in Wales. Other standout areas included Harrogate, Cirencester, and Woodbridge, each offering a unique mix of community spirit, natural surroundings, and everyday convenience.
Why does location matter?
While certain regions, like the South West, tend to rank highly for happiness, it’s often the specific town or neighbourhood that makes the difference. Green spaces, walkable streets, active high streets, and access to cultural activities all contribute to a sense of wellbeing.
Whether you’re house hunting or just curious, it’s clear that a place that makes daily life easier, safer, and more enjoyable can have a real impact on your happiness. And here in the North West, it seems we’re doing something right.
